Job in Toronto

GALE Partners

Some Brands We Work With: Chipotle, Hard Rock, Got Milk, Pella, H&R Block, BMO, Goldman, Santander, Burt’s Bees, NBA, Hertz. If you’re driven by a passion to build something great, a desire to innovate, and a commitment to achieve excellence in your craft, GALE is a great place for you.

Your Role

We are currently seeking a Senior Manager, Web Analytics to join our rapidly growing Data Science and Analytics (DSA) team – people that have a passion for working with digital data and other key data sources to derive actionable insights, as well as strategize and implement accurate measurement solutions across websites and mobile apps. Successful candidates will work with clients and internal stakeholders, both business and technical, to support online measurement strategies throughout the business. Attention to detail and a desire to dig deep and explore to get results are a must.

The ideal candidate will have experience in a quantitative or marketing-related field and have experience working with the web and collecting, analyzing, and presenting data. You will have the opportunity to work across a wide variety of clients and websites across all sectors.

If you have most of the required skills but not all of them, you are still encouraged to apply.

What You Will Be Doing

Creating measurement plans for small and large website and apps, to advise client business stakeholders and developers on data collection strategy and technical specifics
Communicate these measurement plans and technical specifics to developers and other technical stakeholders
Configuration of web analytics tools for different measurement goals
Analysis of website data and other related data sources using web analytics platforms as well as Excel, Python or other analysis tools
Implement analytics and media tags and pixels using Tag Management System
Presenting insights and recommendations back to business stakeholders, both internal and external
Helping the business with client acquisition and pitch work, providing expert commentary and guidance in the subject area
Providing mentorship and guidance to more junior team members, and leading requirements to expand the team where necessary
Design and maintenance of web analytics dashboards using web analytics data and BI tools
Who You Are

Experience in managing direct reports and/or providing guidance to more analysts
Translates business objectives of clients into analysis and website tracking plans
Supervise and support less senior analytics team members on projects, as needed
Independently manage relationships with internal and external parties on projects
Produce presentational materials for internal and external parties on web analytics aspects of projects
Support Director on strategic and technical process improvements and innovation roadmap
Advanced knowledge in at least one leading Web Analytics platform, preferably Google Analytics. Additional knowledge in Adobe Analytics and other leading tools preferred.
Advanced knowledge in at least one Tag Management Systems (TMS) such as Google Tag Manager or Tealium.
Experience in creating Analytics Implementation documents
Experience implementing measurement tags & pixels on websites (Google Analytics tags in particular)
Experience with BI tools such as Tableau for reporting and analysis
Nice To Haves

A good level of JavaScript programming is strongly preferred
Experience with scripting (Python, Bash, etc.) and working with APIs in at least one language is preferred
Experience with Google Big Query or another data warehouse
Experience with implementing Google Analytics for Firebase
Strong understanding of HTML and website structure
Knowledge of media platforms and associated media measurement pixels
Experience with BI tools such as Tableau for reporting and analysis
We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.

Our Commitment to Inclusion

We believe in inclusivity and do our best work when people with diverse perspectives, backgrounds, and skills are brought together. Our Core Values are at the root of GALE’s collaborative environment and help to foster a strong community. Our Code of Conduct, Human Resources policies, and executive investment in inclusion further support and protect GALE’s inclusive workplace. GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Our Hiring Process

We want you to be just as discerning in making your next career move as we are finding great talent to join our team. Our interview process generally consists of the following progressive stages to allow you to meet a range of people from various disciplines and domains. Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview (i.e. accessibility in terms of location, timing, method, etc.,…).

Job Types: Full-time, Permanent

Flexible Language Requirement:

French not required

Monday to Friday
Ability to commute/relocate:

Toronto, ON M6K 3P6: reliably commute or plan to relocate before starting work (required)

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